Assignment 3 2019 – Design your business

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Time frame

• Group work: 25.04. – 16.06.2019, 9 am
• Presentation: 06.06.2019 during plenary session

--> students participating in the intensive programmes in Romania are doing this assignment as part of the workshop

Task description

• What if your team and your community became a company? You have now a common understanding of the challenge; you know about various social business cases, you are aware of business models: Now you can design your own business!
• In your team you are going to think yourself through all the relevant steps required for starting a business such as: a business plan, a financing concept, a marketing scheme. ´
• You will attend additional workshops in the Community Innovation Labs for advancing the design and pitching your idea
• Share and communicate a vision of how things can be changed
• Consult with your international team members about your local idea
• Your findings will be presented to the plenary on Thursday, 06.06.2019
• Your report will be submitted on Sunday, 16.06.2019

Submission format and presentation

The business plan has the following sections:

1. Executive summary: Opportunity and expectations
2. Opportunity: Problem and solution, Target market and Competition
3. Execution: Operations, Management plan, Marketing & sales and Milestones & metrics
4. Financial plan: Financing and revenue model
5. Social/environmental/community impact
6. Partner and stakeholder network

Masters students only:

1. Social, ethical or community values
2. Risk management

Templates and formats

• The report should be developed based on our business plan template
• The final presentation will be done with a PPT presentation. The presentation needs to be submitted before 06.06.2019, 9am and presented in the afternoon.
• Prepare your presentation for 6th of June with this PPT template
• There will be an invidiual upload area for submitting the reports, you will not be asked to put this material on the wiki
• Report submission deadline is Sunday, 16th of June 2019

Evaluation criteria

• Timely submission of deliverables
• Creativity and innovation of business model and change theory
• Extend to which the proposal meets the criteria of a social business (i.e. explicit social and/or environmental aims in combination with commercial, revenue-generating activities)
• Completeness, depth and formal correctness of required elements
• Visible synergy of project team
• Quality of documentation
• Quality of oral presentation (i.e. keeping time limits, clarity, expression, quality of presentation slides)
• For your information, you may download the evaluation forms:
  • Group assessment form