Assignment 3 2017 – Design your business: Difference between revisions

From Localchangewiki
Jump to navigation Jump to search
(Created page with "right|450px '''--> back to assignments overview''' == Time frame == *'''Gr...")
 
No edit summary
Line 2: Line 2:
'''--> back to [[Assignments_Seminar_Social_Entrepreneurship_for_Local_Change_Spring_2017|assignments overview]]'''
'''--> back to [[Assignments_Seminar_Social_Entrepreneurship_for_Local_Change_Spring_2017|assignments overview]]'''
== Time frame ==
== Time frame ==
*'''Group work''':Week 7 – 12 (10.05. – 24.06.2016)
*'''Group work''': 13.04. – 19.05.2017
*'''Presentation''':21.06.2016 during plenary session
*'''Presentation''':02.05.2017 during plenary session


== Task description ==
== Task description ==
Line 9: Line 9:
*In your team you are going to think yourself through all the relevant steps required for starting a business such as: a business plan, a financing concept, a marketing scheme.  
*In your team you are going to think yourself through all the relevant steps required for starting a business such as: a business plan, a financing concept, a marketing scheme.  
*But most importantly: share and communicate a vision of how things can be changed and why!
*But most importantly: share and communicate a vision of how things can be changed and why!
*Your findings will be presented to the plenary on '''21.06.2016'''
*Your findings will be presented to the plenary on '''02.05.2017'''
*Your report will be submitted on '''Monday, 04.07.2016, 9 am''' (extended deadline)
*Your report will be submitted on '''Friday, 19.05.2017'''


== Submission format and presentation ==
== Submission format and presentation ==
*'''Individual work:''' Write a short outline of your own idea on the wiki until '''23rd of May'''. At the end of the seminar you will further elaborate on this idea based on the outcomes of the group work. Reflect on what would be specific in your local context. Please prepare '''one page until 24th of June.'''
*'''Individual work:''' Write a short outline of your own idea on the wiki until '''23rd of May'''. At the end of the seminar you will further elaborate on this idea based on the outcomes of the group work. Reflect on what would be specific in your local context. Please prepare '''one page until 24th of June.'''


*'''Group work:'''Based on the individual ideas outlines you will decide in your group on one idea that will elaborated in more detail until the end of the course. In parallel to the lectures given in course phases D/C your group prepares the following outputs:
 
#Define a '''theory of change''' for your own social enterprise (until 24.05.16)
* Part One - Group work- all students (Pass/Fail):
#Describe your '''business model''' (until 24.05.16)
#Executive summary
#Develop a '''draft business plan''' (until 31.05.16)
#Social enterprise mission and goal
#Develop a '''financing model''' (until 07.06.16)
#Target market
#Define your target groups and develop a '''marketing plan''' (until 14.06.16)
#Products and services, key activities (value propositions)
#Reflect on '''impact indicators''' (until 20.06.16)
#Channels
#Revise your work, prepare and hold the '''final presentation on 21th of June'''
#Management team and other key resource requirements
#Financial summary
 
* Part Two – Individual work- all students (Graded)
#Operational and management plan (compulsory)
#Partner and stakeholder network (compulsory)
#Marketing plan (optional, for “very good+” up to “excellent”)  
#Financial plan (compulsory)
#Social/ environmental impact (compulsory)
 
Masters students only:
#Social enterprise: social and ethical values
#Risk management
 
 
*The report should be developed based on the [https://ilias.hfwu.de/goto.php?target=file_15350_download&client_id=hfwu business plan template]
*The report should be developed based on the [https://ilias.hfwu.de/goto.php?target=file_15350_download&client_id=hfwu business plan template]
*The final presentation will be done with a PPT presentation. The presentation needs to be submitted before 20.06.2016 and presented on the following day.
*The final presentation will be done with a PPT presentation. The presentation needs to be submitted before 02.05.2017 and presented on the following day.
*Prepare your presentation for '''June 21''' with [https://ilias.hfwu.de/goto.php?target=file_15517_download&client_id=hfwu this PPT template]
*Prepare your presentation for '''3rd of May''' with [https://ilias.hfwu.de/goto.php?target=file_15517_download&client_id=hfwu this PPT template]
*There will be an invidiual upload area for submitting the reports, you will not be asked to put this material on the wiki
*There will be an invidiual upload area for submitting the reports, you will not be asked to put this material on the wiki
*Report submission deadline is '''Monday, 04.07.2016, 9 am''' (extended deadline!).
*Report submission deadline is '''Friday, 19.05.2017'''


== Evaluation criteria ==
== Evaluation criteria ==

Revision as of 15:18, 8 March 2017

Ideenwolke.jpg

--> back to assignments overview

Time frame

  • Group work: 13.04. – 19.05.2017
  • Presentation:02.05.2017 during plenary session

Task description

  • What if your team became a company? You have now a common understanding of the challenge; you know about various social business cases, you are aware of business models: Now you can design your own business!
  • In your team you are going to think yourself through all the relevant steps required for starting a business such as: a business plan, a financing concept, a marketing scheme.
  • But most importantly: share and communicate a vision of how things can be changed and why!
  • Your findings will be presented to the plenary on 02.05.2017
  • Your report will be submitted on Friday, 19.05.2017

Submission format and presentation

  • Individual work: Write a short outline of your own idea on the wiki until 23rd of May. At the end of the seminar you will further elaborate on this idea based on the outcomes of the group work. Reflect on what would be specific in your local context. Please prepare one page until 24th of June.


  • Part One - Group work- all students (Pass/Fail):
  1. Executive summary
  2. Social enterprise mission and goal
  3. Target market
  4. Products and services, key activities (value propositions)
  5. Channels
  6. Management team and other key resource requirements
  7. Financial summary
  • Part Two – Individual work- all students (Graded)
  1. Operational and management plan (compulsory)
  2. Partner and stakeholder network (compulsory)
  3. Marketing plan (optional, for “very good+” up to “excellent”)
  4. Financial plan (compulsory)
  5. Social/ environmental impact (compulsory)

Masters students only:

  1. Social enterprise: social and ethical values
  2. Risk management


  • The report should be developed based on the business plan template
  • The final presentation will be done with a PPT presentation. The presentation needs to be submitted before 02.05.2017 and presented on the following day.
  • Prepare your presentation for 3rd of May with this PPT template
  • There will be an invidiual upload area for submitting the reports, you will not be asked to put this material on the wiki
  • Report submission deadline is Friday, 19.05.2017

Evaluation criteria

  • Timely submission of deliverables
  • Creativity and innovation of business model and change theory
  • Extend to which the proposal meets the criteria of a social business (i.e. explicit social and/or environmental aims in combination with commercial, revenue-generating activities)
  • Completeness, depth and formal correctness of required elements
  • Visible synergy of project team
  • Quality of documentation
  • Quality of oral presentation (i.e. keeping time limits, clarity, expression, quality of presentation slides)